Hertz and Flying Blue give away 1 million air miles in a competition and wanted to use an animated competition winner reveal for their social media channels.
Format: Social media
Production: 3 days
Adrian at Hertz called to talk about making the 60-second video for a social media marketing campaign they were running called ‘Miles Millionaire’. He described the video as a plane flight animation because it was going to show a plane flying and taking off from different locations. It was going to be in an illustrated style because he wanted it to look fun rather than corporate. It also had to have music that was fun and energetic and we also had to consider the Hertz brand and colours. Finally the winner would be revealed at the end of the video.