Phil Melia is a specialist photographer with a diverse portfolio of compelling studio photography, corporate portraits, industrial processes and editorial storytelling. He wanted two showcase videos that would show off his industrial photography and portrait photography, this is what I wowed him with.
Whilst consistently displaying the red dot from Phil’s branding, we designed a line graphic of his beloved Leica M-P TYP 240 digital camera and animated UI (user interface) elements to reveal his photography in a snap-shot fashion. Ending on a reveal of his logo by seamlessly connecting the UI elements to his brand. Perfect!